At Dollar Sock Crew, I served as a marketing and communications specialist 

Dollar Sock Crew sold packs of socks for a $1 per sock - you were able to pick the prints of your pairs.

Dollar Sock Crew socks were sold on Amazon and via DollarSockCrew.com

I designed social media content, email campaigns, blog posts, coordinated content and promotions with influencers  edited video, wrote copy, coordinated photoshoots, and managed the MailChimp account. 

I did some marketing research via Facebook Ads and found that our best customers were not individuals who wanted to wear funky socks, rather they were traditional Wall Street types who valued the affordability and variety of our more traditional  styles.